These days, people pay more attention to the written word and no-one knows this better than Ian Truscott.

Ian runs a content marketing company called Appropingo and he helps refine a company’s brand through the power of words, images and messaging.

Ian also walks the talk with his own online content marketing platform, RockstarCMO, a hybrid marketing insight and think tank for the international marketing community.

Also the funniest man on LinkedIn – Jeremy Davies takes on product targeting.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode click here.

Show notes

Ian’s LinkedIn profile

RockstarCMO

Appropingo

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