Animation evangelist Jon Mason has enjoyed an illustrious career, working for some of the biggest names in animation, from Disney to BBC and works with brands to help create imaginative and inspiring campaigns. But this year, Jon is also working to help increase BAME representation in his industry through an initiative called The Secret Story […]
As part of Fuel’s faith-related series in the run-up to Christmas, we sit down with Kunal Pattany of agency Digital Human who has found a way to blend all the positive aspects of his religion into his business model. His agency is on a mission to bake sincerity and commitment into its brand campaigns. Not […]
Lucy Mann came on the show to help us discuss the pros and cons of launching a podcast. She should know – she’s been doing it successfully for years. Her show The Small Spark Theory has become a must-listen-to for anyone working in new business. Lucy also gives us her insight on what she thinks […]
thenetworkone provides “open source creativity” and communications services from independent agencies. It’s agile business model is ideally suited to the new creative landscape and it allows for easy scaling up and down of campaigns. Julian talks extensively about his role in the global ad agency scene and shares his secrets for running a successful independent […]
Lockdown presents a host of new challenges for creative agencies, the main one being that it breaks up the team. Kieran S Lawler of digital agency Hallam, outlines some of the essential collaboration hacks they use to make sure the agency stays connected and its projects stay on track. Hallam just scooped ten, yes 10 […]
Jeff Swan who runs RevUp Sales is the consummate new business guru: smart, full of energy and enthusiasm and he creates Nurture Sequences that ramp up response rates and smash booked meeting quotas. Jeff takes some calls from our listeners to advise them on how to maximise their outreach campaigns. Also in the episode, Fuel’s resident gag-meister Jeremy […]
The creative force that leads Studio Blup, the agency responsible for some of the most iconic branding work recently created for Nike, MTV, Adidas, FIFA, EA Sports and Gucci is Dines. Dines shares some of his secrets to quite literally keeping his cool during a pandemic. His agency hasn’t stopped. In fact, they’ve turned the […]
In this special edition of Fuel, Matt Brown, #1 Amazon best selling author of Your Inner Game, CEO of sales organisation Digital KungFu and star of The Matt Brown Show, a multi-channel personal growth broadcast sits down to impart some of his gems of wisdom. Chasing sales opportunities in the global hi-tech market, the art […]
Heeeeerrs Hank! He’s back with more positive news about how agencies in the US are not only recovering but are positively thriving by finding new ways to deliver value to clients. An episode that delivers more knowledge and insight than UPS delivers parcels! Hank outlines what steps agencies can take to help their clients by […]
How to spot the buyers from the spyers, the Glengarry leads from the rest. Ben Potter is a new business troubleshooter and he’s ready to share his basic new business qualification principles to help your agency. This is the episode to listen to if you’re fed up with chasing wild geese, going up blind alleys and hitting […]