Welcome to The Hub, presented by The Advertist – the UK’s first independent resource for agency new business

The Hub is a free resource for all professionals working in the area of new business generation and development. Here you will find highlights of content generated for subscribers to The Advertist – the UK’s first independent resource for agency new business.

We are on the cusp of a fundamental shift in the role that journalism plays in our lives. Terms like “Fake News” exist to downplay scandal, social media has unchained hate and negativity and allowed those with the most money to have biggest voice and to punch down on anyone who speaks out against them. Public […]

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Q10 with Mike Friend of Honchō

The only source of independent thinking in the world of new business. The Advertist interviews the ever-genial Mike Friend to gather his views on life in the pipeline.
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What does it take to be a CMO?

If you're in marketing and you can't sell, are you really in marketing?
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Business Development: sales or cultivation or both?

What is the role of a business developer in today's business world?
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Don’t call me

Finally! The words Rockstar and Keith Smith are all together