Entries by Keith Smith

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USING LinkedIn FOR NEW BUSINESS

Using LinkedIn for new business by Keith Smith, Managing Director of new business platform The Advertist. Have you tried NOT using LinkedIn recently? It’s almost bloody impossible. How did that happen? Since Reid Hoffman and his team launched the service in 2003, LinkedIn has attracted 756 million members and generated about $8 billion in revenues (as of […]

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6 WAYS TO FIND NEW BUSINESS IN 2022

6 Ways to find new business in 2022 & Who’s looking at you by Keith Smith, Managing Director of new business platform The Advertist. How many of you put prospecting for new clients at the top of your business New Year’s resolutions? Given the instability in most sectors right now, I hope that it’s most of you. […]

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SURVIVING, THRIVING AND LETTING GO

Surviving, thriving and letting go by Keith Smith, Managing Director of new business platform The Advertist. Survivor’s Guilt Have you been successful during the pandemic? If so, there’s a chance that you’re probably thinking that it’s best not to brag about it when some businesses are suffering. In business terms this is not healthy. I’m a dyed-in-the-wool, […]

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THE TOP 3 BENEFITS OF COLD PROSPECTING

The ABCs of sales & confirmation bias by Keith Smith, Managing Director of new business platform The Advertist. I love being able to discuss and debate new business trends and techniques with the best and brightest in the UK industry and – since starting the Fuel podcast, with some of the best that America has […]